We’ve already discussed why email marketing is my favorite way to connect with my peeps and how to get started. So what about after you start? What happens when you have your list set up, people are starting to join, and… you have know idea wtf to write about?! I know you’re building it up to be this big, scary… Read More
How to get started with email marketing
Okay, so everyone keeps saying you need a “list.” You know, like… an email newsletter. And they’re totally right! Email marketing is rad–you get direct access to your audience’s inboxes, where you can educate them, entertain them, and entice them to buy your stuff. (Over 90% of my sales are a result of email marketing! Wowza!) But how do you… Read More
How I plan my months to reach my goals
So my typical hot mess style of productivity has historically gone like this: Wake up, check Facebook, make a mental note to come back and answer people’s questions. Make coffee. Check email, mark everything unread so I can come back and respond later. Get my kiddo ready and off to school, come home, stare at the computer for a while… Read More
WTF is GDPR and how to comply without freaking out
By now, I’m sure you’ve heard of the European Union’s new law, the GDPR. (And if you haven’t, that’s ok! I’ll tell ya what you need to know.* You can also read the whole thing right here on the official site.) So what is GDPR exactly?! GDPR stands for General Data Protection Regulation, and it was written and passed to… (shock… Read More
Can you really brand your Instagram?
Instagram is a super fun social media platform (because who doesn’t love looking at pretty pictures all day?) and with the growing popularity of Instagram Stories, the expanded features available to businesses, and the ability to finally schedule posts via scheduling apps–it is the perfect time for small businesses to hop on the Instagram bandwagon. But how do you bring… Read More
3 Things You Didn’t Know You Could Do In Canva
Canva is a ridiculously awesome and FREE design program that entrepreneurs everywhere are using to create social media images, brochures, even logos and entire slideshow presentations. But let’s face it… it’s not the most intuitive program in the world, and the tutorials leave a lot of business owners scratching their heads. So you may have tried Canva and gotten stuck,… Read More
How to make a cell phone wallpaper background in Canva
It’s the new year, you’re full of hope and ambition, you’ve set big goals, and you’ve chosen your “word of the year.” (If you haven’t chosen a word of the year, try it! Pick a theme word to motivate and inspire you through the year–it can be a powerful practice!) Now it’s time to keep that word front and center… Read More
Facebook Cover Photo Dimensions – New for 2018!
Well, Facebook is at it again! They’re always switching things up over there, just to keep us on our toes. The latest news is that they’re rolling out new Facebook cover photo dimensions. Here’s everything you need to know and how to adjust to the change. The Good Facebook is just keeping up with the times. And these days most… Read More
How to Schedule and Broadcast Facebook Live Videos from Your Desktop Using BeLive.tv
FaceBook Live is all the rage. But how awkward is it to have to broadcast them from your cell phone? Even if your screen isn’t covered with unidentified sticky substances from your 6-year-old playing Angry Birds on it while you work (not naming names), there are still so many drawbacks to having to use your phone to make live videos:… Read More
How to Create a Color Palette from a Photo Using Adobe Color
Using just the right color combination is essential to good design. But how do you get the perfect hue? Whenever I’m choosing colors on a website or in an email or on Canva, the color choices are always glaring and look terrible together. And then when I try to select something from the color wheel, I can never seem to… Read More